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American Airlines

Unlock a rewarding loyalty program

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Website

Website

Havas CX
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Overview
AAdvantage program by American Airlines offers ways to use miles, earn loyalty points and exclusive program benefits. A unique program that unlocks possibilities to redeem flights, hotels, car rentals and other ways enhancing travel.

My Role
Creative direction, lead design, conceptualization, client presentations, user testing, prototyping, design system, and dev handoff.

The Team
Account Manager, Project Manager, Strategist, Group Creative Director, Content Strategist, Copywriter, and UX Designer.

Duration
2023 (7 months)



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American Airlines.png
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American Airlines.png
American Airlines - Mobile.png